The Science of Scent
and Emotion.
A key element in the connection between scent and emotion lies in how our brains process smell. When we inhale a fragrance, it travels directly to the brain's limbic system, which is responsible for emotions and memories. Unlike our other senses, smell bypasses the rational brain and goes straight to the source of our emotional core. This is why certain scents have the ability to instantly transport us to specific memories, whether it's the smell of a garden after the rain or the comforting scent of a loved one’s perfume.
Harvard research highlights how this connection has been “exploited” by industries to evoke powerful responses. At KIHO, however, we harness this knowledge to create thoughtful and meaningful experiences. Our scents are designed to naturally enhance moments of calm, joy, or focus, transforming your space into a personal sanctuary.